Top 5 Photo and Video Apps on iOS in Ghana for Q1 2024

Throughout the first quarter of 2024, the top five Photo and Video apps on the iOS platform in Ghana showcased dynamic trends in downloads, revenue, and active user engagement. Here’s a closer look at their performance:

Snapchat experienced an overall decrease in weekly revenue, starting at approximately $1.5K in early January and ending the quarter around $1.1K. Weekly downloads remained relatively stable, peaking at about 26.6K in the final week of March. The app's active user base grew steadily from 1.36M to 1.46M throughout the quarter.

Instagram showed fluctuations in weekly revenue, beginning at $591 and reaching a high of approximately $967 in mid-March. Weekly downloads varied, with a low of 7.9K in mid-March and a high of 9.7K at the start of the quarter. Active users remained steady around 465K, with minor fluctuations throughout the period.

Canva: Design, Art & AI Editor saw its weekly revenue peak at $851 in late January but experienced a decline towards the end of the quarter, closing at $592. Downloads fluctuated, reaching a high of 3.5K in late January. Active users showed a slight increase from approximately 13K to nearly 14K by the end of March.

Google Photos: Backup & Edit maintained a consistent revenue stream, averaging around $350 per week, with a peak of $421 in late February and early March. Weekly downloads remained stable, peaking at 3.3K in mid-March. Active users hovered around 46K, with minor variations throughout the quarter.

YouTube: Watch, Listen, Stream showed significant growth in weekly revenue, starting at $200 and peaking at $480 in early March. Weekly downloads were strong, with a high of 20.6K in late January. Active users remained robust, ranging from 1.5M to 1.6M, with a notable peak of nearly 1.6M in mid-March.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's platform.